Guides

Guides for your business website

Plain answers to the questions owners of practices, studios and trade businesses ask us. No jargon, and what you can check yourself.

How ChatGPT finds and recommends your business
Where ChatGPT, Perplexity and Google's AI answers get their recommendations for local businesses, and seven things you can check on your own website.
How much does a website cost for a local business?
Agency, website builder or a website subscription: what a website for a practice, studio or trade business costs in the US up front and every month, with sources and dates.